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Attract with perfume, but carefully
How to buy and wear a perfume

By Pierre Coda

These days we all seem to wear some kind of scents (or fragrances) as part of our perfume or cologne; not only to impress others but also to please ourselves. However, pleasing ourselves is fine as long as we are in a private place. In a public place, a fragrance can tell more about you and draw attention to you more than your clothes or body will do. Why? People  may not look at you or notice your clothes for whatever reasons but it is hard to close one's nose.  Here are some tips to get the maximum impact out of your perfumes. 

Personalize it 

Pick your fragrance not by what is being heavily advertised but what represents your personality. Unless you are a model or a movie star, most people around you will have a faint understanding of what is hot in the perfumes market. 

Visualize your audience 

A perfume that may make other women jealous at a party could actually be offensive to colleagues at work. In other words, context is key. Try to imagine who will be around you. If you are planning to use public transport, as is common in many countries, be careful about the fragrance since the people around you are now part of your audience.  If you are driving yourself, then you are in much better shape and can be more adventurous with your perfume choice.

Photo of a pretty woman smelling her own fingers after putting on a perfumeMaking an impression 

Fragrance can have a significant impact on what kind of impression people will have about you. You may not be perceived as serious enough by some but others might think of you as a pleasant person and pay more attention to you. In a study, the content of remarks made by women who were not wearing scent was remembered better. The presence of perfume seemed to trip off a sensory reaction that distracted the listeners' intellects. 

Advice 

Wear fragrance more like your underwear than an overcoat. To create the highest impact, pick your fragrance as you would your underwear. Something pleasant and comfortable for ordinary days but powerful fragrance for a steamy evening

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